A Problem with Trump’s Campaign Messaging

Despite Trump wanting to make this election about Joe Biden, his dementia/fitness for office, and his corruption, every election for an incumbent is a referendum on the incumbent’s performance. Setting aside everything else from the last four years, the current situation with riots and vandalism going unaddressed presents a serious problem for the Trump campaign.  Regardless of whether you think Trump should be stepping in and acting with force or not, his messaging is out of step with his actions, and he is creating a vulnerable point by doing so.

Trump has been tweeting “Law and order!” over the last few weeks and declaring himself to be the law and order President. There is clearly a breakdown in law and order right now while he is President, and nothing is being done about it. This creates the problem: if he can’t or won’t enforce law and order right now while he’s already President, why should we re-elect him to enforce law and order? What will change by re-electing him? Why should we who support him, or more importantly swing voters, expect anything other than more of the same?

This is the case he needs to be making right now. It’s not enough to say “law and order”. He has to act to enforce it, and that might mean legal means rather than armed force. Otherwise, the easy response from Biden is, “Why aren’t you enforcing it then?” If he can’t act, he needs to explain why, and again he must explain what would change if he is re-elected. Otherwise, he’s just mouthing empty platitudes. Without that explanation, he leaves an opening for Biden to say that Trump’s just tweeting ineffectually, and things will change if you vote for Biden because he will be a change from what already isn’t working (even though we all know it would be worse under Biden). When the known is chaos and disorder, there is an appeal in any alternative that promises change. Trump is making Biden’s job easy: “Look at this mess going on while Trump’s President. Do you want four more years of this?”

I haven’t seen any attempt by the Trump campaign yet to address how things improve by re-electing him: no addressing the topic, no plans for improvement, no discussion of what the roadblocks may be that are hindering him. Trump is Trump. We know he can lose focus, but he needs to be better served by his campaign staff. That likely requires a new campaign manager who can reboot the campaign and refocus it on what America needs to move forward instead of pandering to groups that won’t support him and undercuts his support with his base. It’s early enough that Trump can turn this around, but he’s had a rocky three months since the virus hit where there is a growing leadership vacuum in our government. He needs to start leading and giving people a reason to vote for him rather than relying on people voting against Biden, who is far less of a polarizing figure than Clinton was.

8+
avataravataravataravataravataravataravataravatar

Author: The Sinistral Bassist

Ain't no man can avoid being born average, but there ain't no man got to be common. -Satchel Paige

15 thoughts on “A Problem with Trump’s Campaign Messaging”

  1. Yes, I agree with this.  Makes ya think maybe B. Hussein was smart just not to mention Ferguson, Baltimore.

    It’s  hard to see what Trump could do.  On federal land, he has done it: quelled the riots and destruction.  And we aren’t giving him any credit for that.  Even we.

    What can he do in the Dem cities?  The military have been infiltrated with quislings who have Already said he “shouldn’t“ ( not can’t, “shouldn’t”)  use troops, which, I reckon(?) would include federalizing  the National Guard.
    He has already signed an order about police practices, which nobody reports on.

    He cannot behave like Nicholas II and make more and more concessions.  Please God no!  That NEVER pacifies , only emboldens, the Left.

    But you are so right.  When he talks law and order, even Biden can probably manage to retort that we ain’t got so much of it now. 

    1+
    avatar
  2. Perhaps Trump is playing “frog in a fry pan.” Don’t ramp up the heat; nothing, then full blast.  Perhaps Trump is willing to let DemSoc enclaves eat themselves.  He’s not going to win New York, illinois, or the Soviet of California –  honest loss or massive voter fraud.  Allow them to end themselves absent all Federal aid.

    Trump is the quintessential Exceptional American, weaponized. Trump constructed more than 180 skyscrapers and major properties worldwide within every cesspool of political, military, religious, organized crime, Media, and civil corruption. Trump is the toughest SOB on the planet – and the most experienced.  And he’s ours.

    2+
    avataravatar
  3. This is not the time to get too excited.  President Trump understands that the Democrat Political Class wants another Kent State which they can blame on him.  Democrats would be glad to see their Useful Idiots perish under a hail of Federal bullets — Democrat insiders don’t care about the lives of anyone except themselves.  Knowing this harsh reality that Democrat insiders want blood — the more, the better — really constrains what a President can do.  As Hypatia points out, President Trump has done what he could when it was within his authority to do so … and the media ignore that.  (No Surprise!).

    Let’s forget the nonsense about “swing voters”.  There are so few of them that they scarcely matter.  What election results show is that there are “contingent voters” — people disgusted with the Political Class of both flavors, who will vote for an outsider running on the Republican ticket (such as Ronald Reagan), but will NEVER vote for a Democrat.

    Clearest example of this was the 1992 election, when non-conservative Bush lost with 39.1 Million votes, and Ross Perot got 19.7 Million votes.  Four years later, Perot ran a very half-hearted campaign.  Election results in 1996 showed non-conservative Dole getting 39.2 Million votes (almost the same as Bush in 1992), while Perot’s votes fell more than in half to 8.1 Million.  Major point — the missing Perot voters in 1996 did not vote for Dole (or even for the Democrat):  They Stayed Home!  Contingent Voters.

    No Contingent Voter is going to vote for a creepy old dementia-ridden time-server with a VP selected only because she has breasts and a good sun tan, just because Democrat mayors & governors are siding with the Useful Idiots destroying our communities.  They may just get angry enough to come out and voter for President Trump.  But you won’t hear about it from the usual suspects in the Democrat media — they completely ignore Contingent Voters.

    9+
    avataravataravataravataravataravataravataravataravatar
  4. I think of Kent State too.  But it happened in 1970 and Nixon still got re-elected in a landslide in 1972.  I’m not  sure where Kent State fits in.

    3+
    avataravataravatar
  5. Gavin Longmuir:
    This is not the time to get too excited.  President Trump understands that the Democrat Political Class wants another Kent State which they can blame on him.  Democrats would be glad to see their Useful Idiots perish under a hail of Federal bullets — Democrat insiders don’t care about the lives of anyone except themselves.  Knowing this harsh reality that Democrat insiders want blood — the more, the better — really constrains what a President can do.  As Hypatia points out, President Trump has done what he could when it was within his authority to do so … and the media ignore that.  (No Surprise!).

    Let’s forget the nonsense about “swing voters”.  There are so few of them that they scarcely matter.  What election results show is that there are “contingent voters” — people disgusted with the Political Class of both flavors, who will vote for an outsider running on the Republican ticket (such as Ronald Reagan), but will NEVER vote for a Democrat.

    Clearest example of this was the 1992 election, when non-conservative Bush lost with 39.1 Million votes, and Ross Perot got 19.7 Million votes.  Four years later, Perot ran a very half-hearted campaign.  Election results in 1996 showed non-conservative Dole getting 39.2 Million votes (almost the same as Bush in 1992), while Perot’s votes fell more than in half to 8.1 Million.  Major point — the missing Perot voters in 1996 did not vote for Dole (or even for the Democrat):  They Stayed Home!  Contingent Voters.

    No Contingent Voter is going to vote for a creepy old dementia-ridden time-server with a VP selected only because she has breasts and a good sun tan, just because Democrat mayors & governors are siding with the Useful Idiots destroying our communities.  They may just get angry enough to come out and voter for President Trump.  But you won’t hear about it from the usual suspects in the Democrat media — they completely ignore Contingent Voters.

    I don’t understand this line of reasoning. They already call Trump a fascist dictator so he can’t act because they’ll call him a fascist dictator?

    You’re ignoring that some of Trump’s support was from blue collar voters who normally vote Democrat (the old Reagan Democrat effect). Not all of it, but it certainly made a difference in breaking the Blue Wall in the Rust Belt. Why would someone who gambled on voting for Trump take that same gamble again? Their businesses remain restricted, riots are unchecked, and their governors are trampling their rights. This is happening under Trump. Why would they expect anything different in a second Trump administration? Victor Hanson had an article today pointing out that when people go to the polls, they don’t care whose fault it is. If they don’t like how things are going, they blame the President. Trump is in trouble the longer he fails to address this.

    2+
    avataravatar
  6. Hypatia:
    I think of Kent State too.  But it happened in 1970 and Nixon still got re-elected in a landslide in 1972.  I’m not  sure where Kent State fits in.

    Good point. It also brings up other problems. If we’re only going to enforce the law when it’s politically expedient, or never in an election year because it might not poll well, do we really have rule of law? Is a law that is so unpopular as to be unenforceable a valid law at all?

    2+
    avataravatar
  7. President Trump has offered federal assistance to every mayor and governor where the riots have taken place.  They all turned him down.

    He should renew these offers.  Every week.  He should offer financial support to the National Guard if the State is willing to call out the Guard.  He should offer U.S. Army troops to help with peacekeeping, or Army Military Police to help with policing.  He should keep offering.

    And he should tweet every time he gets turned down.   And post those tweets to Parler.  And read the list of refusals at every rally.

    And have Atty. General Barr file lawsuits against cities and states that permit the destruction of federal property.  And halt federal support from cities and states that refuse to enforce basic law and order.

    Then run campaign ads on Facebook to highlight the way the Democrat Cities and Democrat States have sided with lawlessness.

    10+
    avataravataravataravataravataravataravataravataravataravatar
  8. MJBubba:
    President Trump has offered federal assistance to every mayor and governor where the riots have taken place.  They all turned him down.

    He should renew these offers.  Every week.  He should offer financial support to the National Guard if the State is willing to call out the Guard.  He should offer U.S. Army troops to help with peacekeeping, or Army Military Police to help with policing.  He should keep offering.

    And he should tweet every time he gets turned down.   And post those tweets to Parler.  And read the list of refusals at every rally.

    And have Atty. General Barr file lawsuits against cities and states that permit the destruction of federal property.  And halt federal support from cities and states that refuse to enforce basic law and order.

    Then run campaign ads on Facebook to highlight the way the Democrat Cities and Democrat States have sided with lawlessness.

    I agree 100 percent.  Show the offer, show the response, and show the result.

    4+
    avataravataravataravatar
  9. Hypatia:  “I think of Kent State too. But it happened in 1970 and Nixon still got re-elected in a landslide in 1972. I’m not sure where Kent State fits in.

    As UK Prime Minister Harold Wilson said, “A week in politics is a long time”.  A 2 year interval back in the 197os would be very different from wall-to-wall wailing coverage from now until the election of the nice young middle class white girls shot at President Trump’s command.  Remember how the media went on & on about Dan Quail and “potatoe”?  Notice that the media has been trying to blame President Trump for the little flu virus.

    President Trump has a very difficult hand to play.  The Democrats want blood in the streets, so they can use that as a club to beat him with.  Whether he wins or loses, the thing we can be absolutely clear about is that there is no-one else in the Republican stable who could come close to handling the situation better.  President Romney taking a knee and apologizing for being white in a vain effort to win approval from the Democrat media?  No thank you!

    11+
    avataravataravataravataravataravataravataravataravataravataravatar
  10. IF There’s  anybody who ought  to be apologizing,  it’s effing Romney, given the doctrines of the Mormon church concerning blacks.  ( yes, I know: they had a new revelation on it).

    I think Kent state belongs with the 1916 rebellion in Ireland and the uprising upon which les Miserables  is based.  People didn’t think much of those events when  they occurred, ( the citizens of Dublin were scoffing at the Volunteers as they marched to their deaths) but  they  all cast a loooong shadow as time went by .

    And of course, it’s not only time, but space: were something like that to happen again, the entire world would see it within seconds.

    1+
    avatar
  11. It is easy to want results now, but the essence of warfare is timing and patience- deploy forces seen and unseen , wait for the enemy to be positioned to your advantage and then execute.

    Our elite class reacts to the news of the day. The warfare unleashed on Trump is long in planning and positioning and it seems they are deploying all assets now.

    The winner in this game is one who knows how and when to strike back. It will be lost by constant reaction to enemy provocation.

    He has one shot to strike back and it has to be the right time before the election. Now is not the time, it is the time to allow the enemy to become visible, to avoid traps and position forces.

    I expect countermoves to begin on 7/4 and then crescendo on labor day for full assault. Let us hope the enemy has exhausted their forces by then.

    Or, the man who beat the elites once is clueless and has no plan.

    Trump will be the Comeback Kid beating Old Joe. People love that story.

    Otherwise all is lost.

    6+
    avataravataravataravataravataravatar
  12. TKC:  “The winner in this game is one who knows how and when to strike back.

    Excellent point.  Also, the winner must be able to recognize when the rules of the game are changing — which seems to be one of President Trump’s strengths.

    In normal times, an incumbent President would get re-elected if things were going well, and dumped if things were not going well.  But these are not normal times — which most people can see.  It is not normal for the elected President to face non-stop baseless vituperation for years from the media, politicians, judges, bureaucrats, academics.  Are the people of Seattle going to blame the President for CHAZistan?  Or are they going to blame their own mayor and State governor?  Are people of other States going to blame the President for the disruptions of the unnecessary Covid Lock Downs, or are they going to blame Democrat governors & mayors who imposed those Lock Downs?  Only time will tell.

    The big concern is — even if President Trump wins re-election, he is still going to be facing a united Deep State which will continue to stymie all his efforts to turn the country around.  Even if Presidential coat-tails resulted in Republican control of both the House & Senate, we all know how unreliable those elected Republicans would be.

    And nobody — not Democrat, not Republican — has a realistic plan for dealing with the unsustainable budget & trade deficits which are in the process of destroying the world we used to know.

    6+
    avataravataravataravataravataravatar

Leave a Reply